PS Identity

Identity

PSA: Stop Asking Black Women If Their Hair Is Real

Feb 12, 2025

PSA: Stop Asking Black Women If Their Hair Is Real

Although it's been nearly a decade since Solange dropped the cultural anthem "Don't Touch My Hair," the elan of its content is more relevant than ever.

Why Are We Still Fighting For DEI in Beauty in 2025?

Jan 28, 2025

Why Are We Still Fighting For DEI in Beauty in 2025?

As diverse as the beauty industry seems at face value, marginalized entrepreneurs and employees have always had to fight for a seat at the table.

My Child Is Trans. Here's How We Can Protect Their Rights in the Trump Era.

Jan 20, 2025

My Child Is Trans. Here's How We Can Protect Their Rights in the Trump Era.

As a parent raising a transgender child in Colorado, I feel immense gratitude for the protections our state provides.

How 2 Siblings Are Redefining Identity in South Asian Fashion

Dec 23, 2024

How 2 Siblings Are Redefining Identity in South Asian Fashion

This year, Nyraa unveiled its first-ever Nyraa Fashion Week in New York City, showcasing the artistry, creativity and transformation of South Asian designer fashion.

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Juntos

How I Finally Got the Blond Highlights of My Dreams as an Afro-Latina

Feb 12, 2025

How I Finally Got the Blond Highlights of My Dreams as an Afro-Latina

For the past three years or so, I've been on a quest to get the perfect honey highlights.

Eva Longoria Wants Latines to Come Together in These “Times of Hardship”

Feb 12, 2025

Eva Longoria Wants Latines to Come Together in These “Times of Hardship”

Throughout Eva Longoria's decades-long career — which has evolved from actress to producer to director — she has remained loud and proud about being Latina.

Blue Ivy's Viral Super Bowl Handbag Is on Sale For 60% Off

Feb 11, 2025

Blue Ivy's Viral Super Bowl Handbag Is on Sale For 60% Off

I'm trying to be more mindful about how and where I spend my money these days, while also making a conscious effort to support Latine entrepreneurs, creators, and business owners as often as possible.

8 Latina-Owned Skin-Care Products That Are Making My Skin Thrive This Winter

Jan 31, 2025

8 Latina-Owned Skin-Care Products That Are Making My Skin Thrive This Winter

People often ask me how I keep my skin so radiant and firm in my 30s.

Crowned

Everything You Need to Know About Locs Hairstyles, According to a Loctician

Feb 13, 2025

Everything You Need to Know About Locs Hairstyles, According to a Loctician

Dreadlocks — preferentially known as "locs" — are a popular hairstyle that includes sections of hair that have been matted and knotted together to create a rope-like appearance.

Bozoma Saint John's Must Haves, From Her Premium Wigs to a Non-Dairy Creamer

Feb 11, 2025

Bozoma Saint John's Must Haves, From Her Premium Wigs to a Non-Dairy Creamer

For Bozoma Saint John, the past year has been all about change.

Bozoma Saint John Isn't Looking For Fame on "RHOBH"

Feb 10, 2025

Bozoma Saint John Isn't Looking For Fame on "RHOBH"

As successful as Bozoma Saint John has been, she'll never be a "gatekeeper of secrets."

I Got Sisterlocks When I Started My Fitness Journey — and It Changed My Life

Feb 7, 2025

I Got Sisterlocks When I Started My Fitness Journey — and It Changed My Life

I was recently asked, "What's one piece of advice you'd give to a Black woman who wants to take control of her health?" As a health and beauty expert who has slowly lost 100-plus pounds over the past eight years and is studying to become a certified fitness instructor, I thought about that question carefully.

Where I'm From

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For Dorothy Wang, This Lunar New Year Brings Wedding Planning, Wisdom, and Tequila

Jan 29, 2025

For Dorothy Wang, This Lunar New Year Brings Wedding Planning, Wisdom, and Tequila

For Dorothy Wang, this year's Chinese zodiac feels especially significant.

Why I'm Reflecting on Whether I Want to Be a Mother This Lunar New Year

Jan 29, 2025

Why I'm Reflecting on Whether I Want to Be a Mother This Lunar New Year

I'm not sure exactly when it started, but in the last two years, the universe began putting pregnant women all around me.

How Vietnamese Activist Amanda Nguyen and Actor Kieu Chinh Inspire Each Other

Jan 28, 2025

How Vietnamese Activist Amanda Nguyen and Actor Kieu Chinh Inspire Each Other

Where I'm From: Now and Gen features in-conversation pieces between generations — like a younger woman and her grandmother — discussing a topic like beauty rituals, finances, or marriage.

Tabu Is Bringing Nuanced South Asian Representation to the "Dune" Universe

Dec 16, 2024

Tabu Is Bringing Nuanced South Asian Representation to the "Dune" Universe

South Asian representation is getting the spotlight in Hollywood and pop culture — and it goes beyond stereotypes.

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Out Loud

32 Essential Books by Trans and Nonbinary Authors to Add to Your Reading List

Feb 7, 2025

32 Essential Books by Trans and Nonbinary Authors to Add to Your Reading List

Given the deluge of anti-trans and anti-queer legislation that the federal government has flushed through the nation — including executive orders mandating the existence of only two genders and the deletion of critical scientific and medical research from federal websites — it no longer feels like enough to celebrate a couple trans holidays throughout the year and call it a day.

What Is Feeld? Learn About the Inclusive Dating App

Jan 27, 2025

What Is Feeld? Learn About the Inclusive Dating App

No matter who you are, creating a dating app profile is an exercise in vulnerability: You must identify yourself, along with what you're seeking, and rest on the hope that there are people out there who like the same things you do.

TikTok Helped Me Come Out — What Happens If It's Banned?

Jan 17, 2025

TikTok Helped Me Come Out — What Happens If It's Banned?

When I joined TikTok in 2019, I still had not come out of the closet.

I Grew Up Fearing My Gayness — and I Know Meta's New Policies Will Hurt Kids Like Me

Jan 13, 2025

I Grew Up Fearing My Gayness — and I Know Meta's New Policies Will Hurt Kids Like Me

I'll never forget when my mother summoned my quadruplet brothers and me for a family meeting because of what she found in one of our browser histories.

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Taylor Swift Proves It's Not Always Easy For Women to Be Football Fans

Feb 10, 2025

Taylor Swift Proves It's Not Always Easy For Women to Be Football Fans

Showing up to support your partner on a potentially historic day in their career sounds like a given.

How Much Do NFL Cheerleaders Make? Inside Their Long Fight For Fair Pay

Feb 10, 2025

How Much Do NFL Cheerleaders Make? Inside Their Long Fight For Fair Pay

I'm afraid I ruined Sydney Ertl's day.

Why Black Women Are Doing Away With Elaborate TikTok Hair Routines

Feb 7, 2025

Why Black Women Are Doing Away With Elaborate TikTok Hair Routines

From the larger-than-life Afros of the 1970s to the finger waves and French rolls of the 1990s, Black natural hair movements have had many iterations.

Editor's Letter: We're Celebrating Black Hair as a Means of Connection

Feb 7, 2025

Editor's Letter: We're Celebrating Black Hair as a Means of Connection

Box braids. Blowouts. Bantu knots.

Presented By Mielle

Will AI Ever Understand Black Hair?

Feb 7, 2025

Will AI Ever Understand Black Hair?

As artificial intelligence continues to become more embedded into our daily lives, we're seeing its effects across all industries, especially in the beauty space.

After Losing Half My Vision, Makeup Taught Me How to Love My Eye Again

Feb 6, 2025

After Losing Half My Vision, Makeup Taught Me How to Love My Eye Again

There's not a ton of silver linings to losing an eyeball, but it does leave you with an excellent canvas.

With Beyoncé's Grammy Wins, Black Women in Country Are Finally Getting Their Due

Feb 3, 2025

With Beyoncé's Grammy Wins, Black Women in Country Are Finally Getting Their Due

Tanner Adell fell in love with country music young.

Actually, You Need to Support Black-Owned Brands at Target More Than Ever

Jan 31, 2025

Actually, You Need to Support Black-Owned Brands at Target More Than Ever

Much like Issa Rae, I'm rooting for everybody Black.

How I Found a Way to Pursue My Acting Dreams as a Single Mom

Jan 30, 2025

How I Found a Way to Pursue My Acting Dreams as a Single Mom

My love for acting began in elementary school when a free program brought Gilbert & Sullivan operettas to NYC public schools.

I Waffled on Getting a Breast Reduction — but I'm So Glad I Finally Did

Jan 30, 2025

I Waffled on Getting a Breast Reduction — but I'm So Glad I Finally Did

When I was 11, I wanted bigger breasts — at least, I thought I did.

This New Moon in Aquarius Baño Will Help You Find Your Place During Challenging Times

Jan 29, 2025

This New Moon in Aquarius Baño Will Help You Find Your Place During Challenging Times

What a time to be alive.

Becky G's Must Haves: From a $19 Collagen Mask to a Béis Tote

Jan 29, 2025

Becky G's Must Haves: From a $19 Collagen Mask to a Béis Tote

When Becky G (short for Rebbeca Marie Gomez) released her third studio album "Esquinas" back in September 2023, the singer was lauded for her bold embrace of regional Mexican music with ballads like "Cries in Spanish" and collaborations with artists like Peso Pluma.