Asian-Owned Businesses to Shop For the Holidays and Beyond

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There's no better time than the holidays to support your favorite brands, and for me, that means shopping from Asian American- and Asian–owned businesses. As someone who's both Asian American and serious about gift-giving, I love to discover and celebrate Asian-owned businesses, particularly those that were born out of specific interests or needs in our community (or just aim to create really cool stuff).

For instance, fine jewelry brand Kinn is known for its nameplate necklaces, pendants, and bracelets, which are personalized with a variety of Asian character styles. Deepica Mutyala created Live Tinted to solve unique beauty concerns for all skin tones, specifically underrepresented shades. Through Nguyen Coffee Supply, founder Sahra Nguyen works directly with Vietnamese farmers to bring Vietnamese coffee culture to America. Covry, which designs elevated and inclusive eyewear, was built in response to the lack of comfortable glasses options for diverse face shapes. And you've likely heard of editor-favorite Calpak, which was founded by first-generation Korean immigrants Edward and Judy Kwon.

Whether you're shopping for your loved ones or treating yourself, we're here to help with the best gift ideas from Asian American- and Asian-owned businesses for various budgets and interests. You'll find something for everyone, from stylish friends who seem to have it all to wellness enthusiasts obsessed with self-care. Keep scrolling for items from Asian-owned businesses to shop this holiday season and beyond.

Asian-Owned Gift Ideas: A Lip Gloss
amazon.com

Asian-Owned Gift Ideas: A Lip Gloss

U Beauty The Plasma Tinted Lip Compound ($68)

U Beauty's Tina Craig brought her luxury skin-care brand to life after years of sharing on social media the many beauty rituals and routines she learned from her Chinese grandmother. I'm a big fan of this plumping lip compound, which contains hyaluronic acid, shea butter, salicylic acid, and peptides, and has a cooling metal applicator. At $68, the lip gloss certainly isn't cheap, but it's the perfect treat for a gift.

Asian-Owned Gift Ideas: A Carry-On Suitcase
calpaktravel.com

Asian-Owned Gift Ideas: A Carry-On Suitcase

Calpak Ambeur Carry-On Luggage in Metallic Red ($156, originally $195)

Quality luggage makes a great gift for avid travelers, and as PS editors have previously confirmed, Calpak's suitcases are stylish, functional, and thoughtfully designed. Though Calpak is now known for its luggage and travel accessories, the Kwons originally launched the brand as a collection of handbags and wallets.

I love the luxe, metallic exterior of this hard side carry-on. If you're all set on suitcases, the brand's baby collection and clear cosmetics case also come editor-approved.

Asian-Owned Gift Ideas: A Nameplate Necklace
kinnstudio.com

Asian-Owned Gift Ideas: A Nameplate Necklace

Kinn Dear Kaia Nameplate Necklace ($520)

Kinn founder Jennie Yoon initially started the brand while seeking to replace classic heirloom jewelry after her family's home was robbed. Now, the brand offers timeless, 14k gold jewelry, like its bestselling nameplate necklace.

I've had my eye on this piece for a while, which can be customized in six languages: Korean, English, Japanese, Chinese, Vietnamese, or Thai. According to the brand, the nameplates beautifully pay tribute to immigrant families.

Asian-Owned Gift Ideas: A Sunscreen
amazon.com

Asian-Owned Gift Ideas: A Sunscreen

Live Tinted Hueguard Jumbo 3-in-1 Mineral Sunscreen ($68)

It's not easy to find a solid sunscreen on the market, but there's a reason Live Tinted's is an editor favorite.

The sunscreen stays true to the brand's roots and Mutyala's mission of problem-solving for those underrepresented in the beauty space. PS assistant shopping editor Anvita Reddy says it has "absolutely no white cast" and, instead, "adds a lovely glow to [her] complexion." Read her in-depth review of Live Tinted's Hueguard sunscreen.

Asian-Owned Gift Ideas: Cold Brew
amazon.com

Asian-Owned Gift Ideas: Cold Brew

Nguyen Coffee Supply Variety Pack: Vietnamese Cold Brew Coffee ($26)

Canned coffee usually gets a bad rap, but Nguyen Coffee Supply's cold brew is the exception. The company handpicks its coffee beans in Vietnam at peak ripeness and roasts them in Brooklyn, NY.

Get the coffee lover in your life a variety pack of the cold brew, all of which are deliciously smooth and roasted with 100 percent coffee beans, without any additives. If they like to brew their own coffee, gift the Nguyen Coffee Supply Truegrit Coffee and 12oz Phin Filter Gift Set ($37, originally $38) instead.

Asian-Owned Gift Ideas: A Cozy Sweater
sundae.school

Asian-Owned Gift Ideas: A Cozy Sweater

Sundae School Broccoli Fleece ($199, originally $265)

You've probably seen celebrities and influencers alike wearing these cozy, graphic fleeces from Sundae School, a streetwear and craft cannabis label. Originated in Korea and now based in New York, Sundae School and founder Dae Lim aim to globalize and destigmatize cannabis by way of fashion. I can't wait to get my hands on this fun, broccoli-inspired zip-up, which I know I'll be living in all winter long.

Asian-Owned Gift Ideas: A Barbecue Sauce
amazon.com

Asian-Owned Gift Ideas: A Barbecue Sauce

Bachan's Japanese Barbecue Sauce 2 Pack ($24)

Founder Justin Gill created Bachan's, named after a Japanese term of endearment for grandmother, to bring his family's authentic barbecue sauce recipe to the masses. The original is described as having a "teriyaki-ish" flavor, but it's so much more complex — I love using it as a quick marinade for fish, meats, and vegetables. Any home cook will appreciate this fridge staple.

Asian-Owned Gift Ideas: A Pair of Sunglasses
shopcovry.com

Asian-Owned Gift Ideas: A Pair of Sunglasses

Covry Capella Navy Sunglasses ($145)

Covry's eyewear is designed specifically to fit Asian faces, with longer nose pads for glasses to sit higher on the nose, reduced frame curvature, and a narrowed nose bridge to prevent them from sliding. After I'd accepted that sunglasses would always slide down my nose for pretty much my entire life, trying Covry was a game changer. They're easily the most comfortable pair of sunglasses I own, and they come in a variety of cool, chic styles.

Asian-Owned Gift Ideas: An Eyeshadow Duo
sephora.com

Asian-Owned Gift Ideas: An Eyeshadow Duo

Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo ($42)

Shimmery eyeshadows are my go-to for jazzing up my everyday makeup, and these are some of the best I've tried. They apply — and blend — so seamlessly and beautifully with just a finger, and are incredibly pigmented. That's no surprise considering Patrick Ta, who's first-generation Vietnamese American, is highly sought after for his genius makeup techniques and celebrity clientele.

Asian-Owned Gift Ideas: Stress-Relieving Tinctures
apothekary.co

Asian-Owned Gift Ideas: Stress-Relieving Tinctures

Apothékary All Day Stress Duo ($65)

Inspired by her Japanese roots, enterpreneur Shizu Okusa launched Apothékary, a clean, herbal remedy brand offering herbal tinctures and adaptogenic blends. If you need a gift for someone who could use some self-care, consider this duo, which includes two tinctures meant to ease stress and enhance sleep, and even serves as an alternative to wine. You can take a few drops directly by mouth or add a few into your favorite beverage.

Asian-Owned Gift Ideas: A Kitchen Must Have
materialkitchen.com

Asian-Owned Gift Ideas: A Kitchen Must Have

Material Kitchen The Iconics ($350, originally $470)

It can be difficult to invest in your own high-quality kitchen tools, so your loved ones will surely thank you for upgrading their kitchen with this set. It includes 10 essential cooking tools, including three different knives, a pair of tongs, three different spoons, a spatula, a whisk, and a wood base for everything to live in. Founder Eunice Byun, who grew up in a family of Korean restaurant owners, teamed up with her longtime friend and now-husband, Dave Nguyen, to build thoughtful, performance-oriented kitchen products like these.

Asian-Owned Gift Ideas: A Pair of Earrings
nottejewelry.com

Asian-Owned Gift Ideas: A Pair of Earrings

Notte Jewelry Disco Disco Pearl Earrings ($49)

Chinese American designer Jessica Tse founded Notte Jewelry to create "mood-boosting, happy jewelry," as she previously shared with PS. Her nostalgic, 2000s-inspired creations are unique, playful, and handmade with natural materials. Take these unique disco-ball earrings, for example, featuring freshwater pearls and natural mother of pearl. They'll undoubtedly bring joy to any accessories lover you know.

Asian-Owned Gift Ideas: A Nostalgic Candle
amazon.com

Asian-Owned Gift Ideas: A Nostalgic Candle

Emme NYC Scented Candle Jar ($38)

Nostalgic for the scents of their Asian American childhood, Erica Luo and Mark Fuqua founded natural home fragrance brand Emme NYC, which offers candles, diffusers, and hand washes inspired by Asian flavors like ube, lychee, matcha, yuzu, and sakura. The candles promise a safe and clean burn for up to 60 hours, and the sakura scent in particular is a fan favorite. It has light, floral notes mixed with sandalwood.


Yerin Kim (she/her) is the features editor at PS, where she writes, assigns, and edits feature stories and helps shape the vision for special projects and identity content across the network. Originally from Seoul and currently based in New York City, she's passionate about elevating diverse perspectives and spreading cultural sensitivity through the lenses of lifestyle, style, wellness, and pop culture. A graduate of Syracuse University's Newhouse School, she has over six years of experience in the women's lifestyle space.